Woman Wednesday no. 6: Marianna Hewitt, Founder of Summer Fridays

Who is Marianna Hewitt?

Marianna Hewitt is the co-founder of Summer Fridays, a clean skincare brand, whose iconic Jet Lag Mask became an instant Sephora best-seller. She also is an original Super Influencer: a leading voice in social media with over 1 million followers and was named WWD Beauty Inc's Influencer of the Year.

What’s her story?

Marianna was originally interested in becoming a news anchor, however, while she was studying Broadcast Journalism at Kent University, Ohio, she realized that the key to being a TV host was the creation of a TV personality. This realization inspired Marianna to create a YouTube channel and a blog. Through these platforms, Marianna began her career within the beauty sector as an influencer, sharing her beauty knowledge and expertise. Shortly after, Marianna relocated to California, where she met Lauren, another beauty influencer.

As beauty influencers, Marianna and Lauren had been sent every product imaginable. After years of sifting through, comparing and testing each formula, Marianna was still left desiring a line of products that ticks all the boxes: easy-to-use, clean ingredients, immediately satisfying, and so pretty you'd want them on display. This led to the inception, of Marianna’s brand – Summer Fridays. Summer Fridays’ first product, the Jet Lag Mask, became a top selling product within Sephora within 2 weeks of its launch date. Today, Marianna, Lauren and Summer Fridays are focusing on creating more beauty products which encompass their values of beauty, efficacy and simplicity.

How does she inspire us?

Marianna is an inspiration to us all and is featured in this week’s Woman Wednesday blog post because she is a passionate entrepreneur and marketing queen who promotes clean beauty standards with her core values of beauty, efficacy and simplicity.

To find out more about Marianna, follow @marianna_hewitt and visit her website Life With Me.